Category: general

Interview with The Lowdown Under

EEYTickets for Asian Envy’s Melbourne album launch went on sale, Friday
May 3rd. Tickets are still available here.

The event will be staged at Melbourne’s iconic Greyhound in St Kilda on June 6, 2013.

This week, Asian Envy were interviewed by The Lowdown Under about
the making of their second album, ‘Everyone (Except You)’.

1. What’s the inspiration behind the title of the album?

Ross: There’s a song of the same name on the album, which is about spite
and feeling misunderstood. It’s based on a real situation, and triggered the
idea of a concept album. so it was chosen as the overall title.

2. In what way is it a concept album?

Ross: The tracks are all linked by a single narrative and recurring
characters. When pieced together they tell a story.

Steve: We’re currently in the production stages of filming avideo for every
track, which while they can be enjoyed on their own, will also be pieces of
a much bigger story arc and end up being basically a feature length music
video.

59766_10151303806422401_694073116_n3. How does it differ from your first album?

Steve: The tracks are quite a lot darker and more orchestral, whilst
keeping some great electro elements at the forefront.

Ross: It’s darker, edgier, dancier, sexier and a lot more layered. It was also
extremely difficult to make both technically and emotionally. We agonised
over every tiny detail. I’m amazed we finished it at all.


4. What was the writing process like?

Ross: Confronting but cathartic. The initial demos were laid down very
quickly, and we knew something exciting was brewing. With the exception
of the first single – for me, at least; writing and expressing the content of
the lyrics was a release I desperately needed, although confronting such
heavy issues doesn’t come easy.

Steve: We both had our separate ideas and came together to fit them
together or write missing pieces. It was amazing how much stuff just
worked – Ross’ lyrics/melody fitting perfectly with synth vibes I’d been
working on.

5. How much truth is there in your lyrics?

Steve: That’s a hard one which Ross can probably answer better. But I
think it’s all truth on some level though it may be an exaggerated truth or
perhaps a metaphor. For instance one line in the title track is “then you
died”, but it’s clear from the rest of the track that that’s not actually the
case.

Ross: 100% absolute truth at all times.

482727_10151294797586606_1692082915_n6. Who are your musical influences?

Steve: We wanted to push into more of a soundtrack vibe so we certainly
drew inspiration from films, such as The Fifth Element, Gladiator and
lots of Hitchcock. But I certainly get inspired everywhere from 80s power
ballads to progressive trance.

Ross: The list is long. I’m loving M83 right now, plus Washed Out, Brandon
Flowers, Beach House, FM Belfast, She Wants Revenge, Paper Route,
Mesh, Metromony, Tycho, Miike Snow and most of the obvious 80’s
comparisons.


7. What can people expect from your live shows?

Ross: Energy. It’s visual almost as much as it is audible.

Steve: We’ve got an awesome band formed and we’re doing thing a bit
differently.

First New Single In Three Years

artworks-000046278177-dp09bg-t500x500The last new material released by Asian Envy was three years ago.

Since then, the duo have been writing and recording in preparation for their second album, Everyone (Except You), to be released in June 2013, after several delays and set backs.

The album’s first single, The Beautiful Girls and Boys, is now available digitally, to stream or download.

Moreover, for 48 hours between April 25 and 27, the single can be downloaded for free via this link:
The Beautiful Girls & Boys [feat. Kendrew] by asianenvy

After which, it can be purchased through itunes, Asian Envy’s website, and all major digital distributors.

A video to accompany the track is currently in production.

Asian Envy will be launching the album, Everyone (Except You), in Melbourne on June 6, 2013 at The Greyhound in St Kilda.

 

THE THINGS THAT WE DO-DO

Although ‘Sweet & Vicious’ is now available through iTunes, Amazon and the Asian Envy online store, the official album launch and only Australian show is scheduled for the beginning of 2011 in MELBOURNE, just prior to a promotional tour of the USA, commencing in NYC.

The album has been selling particularly well since it’s iTunes debut, and with two new videos in the works (as well as increasing airplay), support is growing stronger.

‘Taking my Time’ is now available on the soundtrack to the film ‘Role/Play’, which is due for release in the USA in the coming months.

THE TIME IS NOW

Well it’s certainly all happening in the Asian Envy camp!

With less than a week until the release of the album ‘Sweet and Vicious’, and the recent launch of the ‘Back to Shinjuku’ video, the AE buzz is growing and growing.

The new video, complete with hilarious anime-esque fighting sequences and elaborate special effects has been received with hyper-praise and enthusiasm, with 1000 You Tube hits in it’s first week – not bad for a relatively unknown debut.

The song itself (Back to Shinjuku) is also gaining some much deserved affection –  with DJ’s in Mexico and the USA already poaching the track for remixing.

Meanwhile, the Baby Steve remix is also doing the rounds with it’s catchy, uplifting make over, plus talk of a forthcoming accompanying video to match.

Also, did you know there are samples of every album track already on the website? So, if you’re hungry for a taste of a bit of Sweet, and a little Vicious, and simply can’t wait until May 28, then just move your cursor to the music player over on the right  and go nuts!

In other news, Hollywood film company ‘Guest House Films’ have asked Asian Envy to contribute to the soundtrack of upcoming feature film ‘Role/Play’, scheduled for release later this year, while Australian chart toppers Tin Ally have approached AE about remixing their latest single ‘Crossing Paths’, so keep an eye out for those.

Don’t forget to grab your copy of ‘Sweet and Vicious’ online this Friday, May 28….and then tell us what you think! We’d love to know your favourite tracks so we can make decisions about which next song to promote…. But remember – making unauthorised copies deprives the artist of income. Although we know you wouldn’t dream of doing such a thing!

 

BONES ACHE, BODY QUAKE


Back to Shinjuku is the first Asian Envy video to be completed to promote the forthcoming ‘Sweet and Vicious’ album. Several more videos are currently in production and will surface later in 2010.

An extended dance remix of Back to Shinjuku will also feature on the album.

WORTH THE WAIT

It never ceases to amaze me how the smallest obstacles can cause the biggest delays! Here we are at the end of April, and still no album! We’re now months past the originally forecast date for tedious reasons that I won’t bore you with right now. However, the good news is – we finally have an official date of release! So add these to your iphones……

.Friday May 14 – ‘Back to Shinjuku’ (single) promo video release

Friday May 28 – ‘Sweet and Vicious’ (album) online release (for download)

A hard copy of the album will be released (with bonus tracks, I’m told) about a month or so after the online release, but the precise date will be confirmed at a later stage. A subsequent single and video will also follow mid year, more details TBA.

Wait ’til you see the ‘Back to Shinjuku’ video – it is really quite something. Reminds me of an anime cartoon, only it’s real! The album is sounding fantastic by the way, I’m really looking forward to seeing how it fares out in the open.

Hopefully you were able to hear Asian Envy on Near 90fm recently. They’ve since been played a number of times to great praise.

More exciting news to follow very soon.

Cheers,

Malcolm

NEW ALBUM ON IT’S WAY

It’s not often that projects in the entertainment world run to schedule, so it’s no surprise the release date of AE’s album has been pushed back. It was originally due this month – and while that’s an unlikely outcome, I’m pleased to say that ‘Sweet and Vicious’ looks set to eventuate soon after.

11 tracks have been fully recorded and are now due for mixing and mastering. Two videos have been shot with a third in pre-production as we speak (scheduled for an early Feb shoot in Melbourne).

In other news, asianenvy.com is in the process of establishing itself as an online store. Keep checking back, there looks set to be a unique assortment of nice products available for sale later in the year.

I hope you’re enjoying the 3 demo tracks which are now online. Be sure to leave us some feedback and your thoughts about the songs. ‘Back to Shinjuku’ is a personal favourite of mine and is in the running to be promoted as the first single.

Roll on 2010,

Malcolm.

 

WE WANT REVENGE

I’m listening to She Wants Revenge at the moment. Their sound is one of the most distinctive I know. A hard-hitting mix of sexy, deep beats and dark electro-rock with edgy, paranoid lyrics. They apparently describe their style as dance music but there’s an unmistakable alternative rock thing going on. I’m surprised they’re not huge already, they are at the cutting edge of their genre if you ask me.

I’d love Asian Envy to sound as raw and twisted as She Wants Revenge, but, despite our pessimistic lyrics, we can’t resist a bit of 80’s inspired power synth!

At the moment we’ve got about 12 tracks waiting to be finished, and two videos in the oven. All being well, our first album will be ready in January 2010.

So far, our music harks back to a moodier Pet Shop Boys, yet a touch of Depeche Mode on prozac seeps through as well. The Presets seem an obvious comparison (if I do say so myself) and perhaps even Junior Boys.

Our vision in terms of our videos is to create strange little short films with clever and interesting narratives and special effects. We’ve definitely got the strange bit down so far, and there’s no denying the presence of our macabre tendencies. The rest remains to be seen.

Ross

Envy of the Asian Variety

So, what exactly is there to say about a couple of electronic nerds from Melbourne calling themselves Asian Envy?

After spending copious amounts of my past year at their modest beachside studio, I suppose you’d think I’d have a reasonable answer by now. Well, I don’t mean to sound completely trite, but it’s just not as straight forward as that.

What I do know is this:

As I’ve hung around the duo offering my opinions and advice; despite them rarely taking my suggestions on board, I’ve gradually grown fond of the guys I now know as Steve and Ross. But it took some time.

You wouldn’t pick it watching their outlandish videos, but in person, they emit a certain innocence. They’re insanely polite and unassuming but also a little intense and unconventionally weird.

You see, they don’t get out much. There’s not a whiff of the sex, drugs and rock n roll lifestyle one might assume synonymous with musicians. Although, computer generated electro heads are a far cry from traditional musos. Put it this way; they’re less likely than their rock predecessors to hang out in pubs on a diet of beer and pot, and more likely to hang out with their laptop on a diet of coffee and chips.

Asian Envy belong to a culture of quiet, geeky types who might not possess the greatest social skills, but can churn out the kind of sick tune you can’t resist. Think Moby and Justice. Think Junior Boys or PNAU.

But their vision has its own distinction. And that’s part of the attraction for me. Their sound and their image are so specific, yet not at all obvious. Everything is open to interpretation while gently steering you into their peculiar universe. I find myself intrigued as to, not only what’s coming next, but how on earth they’ll make the strangest ideas work.

In the beginning they’d pitch their ideas to me, like flying to New York to make a video with people dropping dead on the streets of Greenwich Village. And I’d generally look at them and ask if they were being serious, before quickly reassuring me they were indeed deadly serious. Any attempts to talk them out of such ludicrous ideas was a complete waste of breath. I had to learn that when Steve and Ross said something, no matter how absurd it seemed – they meant it. And before I knew it, we were filming their first video in Manhattan, complete with dropping corpses left, right and centre.

So I look forward to the next Asian Envy video shoot, for which I’m told consists of rabid animal heads and giant creatures. Well, I wouldn’t expect anything less.

Malcolm